Quiksilver's Eco-Friendly Outerwear

On January 29th (2008), Quiksilver will unveil an all-new line of eco-friendly winter outerwear. Recycled PET water and soda bottles combine with sustainable Hemp fabric and non-toxic natural dyes (free of heavy metals that contaminate waterways) to create outerwear that is highly functional, environmentally conscious and supremely stylish.

Designed with the world's most advanced earth-friendly textiles and production processes, the collection represents an entirely new orientation for designing, fabricating, wearing and recycling winter outerwear.

"As a company of boardriders, we've always challenged the power and grace of mother nature in a way that is perfectly in tune with the environment," said Dave Rosenberger, VP Sales Quiksilver Wintersports. "This new outwear line reflects this ideal, because it meets the essential performance requirements of riders, while introducing a new, earth-friendly approach to winter apparel."

A brand that is innately tied to the mountains and the ocean, Quiksilver has always been committed to the fundamental philosophy behind the organic movement. This new line represents a progression in the company's environmentally-friendly commitment to a clean, healthy and sustainable approach to both business and recreational practices that is at the core of its identity, and reflected in its people, events and Foundation.

The 2008-2009 eco-friendly outerwear collection consists of three jackets and two pants, as well as new Signature outerwear pieces designed in collaboration with Quiksilver team rider Travis Rice. With his passion for the environment, Travis also chose for his Signature jacket and pants to be made with Quiksilver's new groundbreaking eco-friendly materials.

Eco-friendly fabric highlights and how they benefit the environment:
• Biodegradable TPU Laminate: This waterproof, breathable, solvent-free laminate is the first of its kind. Low in toxicity and biodegradable.
• Nanosphere Finish: Created by spacesuit manufacturer Schoeller Switzerland, this new technology provides a natural self-cleaning effect and an extremely high level of water and dirt repellence.
• Organic Cotton: Organic cotton is renewable, non-toxic and biodegradable.
• Hemp: Hemp is an economical, renewable resource.
• Non-Toxic Dyes: Most common dyes used in our fabrics and textiles/ furniture/ carpet.etc, are filled with heavy metals that are very harmful to animals, our habitat and humans.
• Recycled PETs-Recylced Polyester and Soda Bottles: With eight of ten plastic bottles ending up in landfills, finding economically viable uses for recycling is still a mandate for environmentally sound businesses. All polyester in the new Quiksilver eco-friendly line is created from PET (recycled polyester made from plastic soda bottles.)

Press release (abridged)
Quicksilver

LINK :
Quicksilver