Nike Earns Top Marks on Climate Counts First Company Scorecard
19 June, 2007--Consumers can now factor a company’s track record on climate change into their purchasing decisions for everything from sneakers to soft drinks, thanks to the Climate Counts Company Scorecard. The Scorecard, released today by the nonprofit Climate Counts, scores 56 major corporations on their commitment to reversing climate change.
“Business must play a significant role in stopping global warming, and we believe the key to influencing companies lies in the hands of the consumer. With the Scorecard, consumers now have the power to make good climate decisions in their everyday purchases.” Said Gary Hirshberg, chair of Climate Counts.
Nike, alongside Canon and Unilever, top the 56 companies scored on the inaugural Climate Counts Company Scorecard. The companies were scored on a scale from one to 100, based on 22 criteria that fall within four benchmarks: whether they measure their carbon footprint; what efforts they have made to reduce their own climate impact; whether they support or oppose global-warming legislation; and what they disclose to the public about their work to address climate change.
Consumers can review all the company scores and download a pocket-sized shopping guide at www.climatecounts.org.
“Consumers are beginning to understand that every time they open their wallets, they affect our climate future, but taking positive action has been hard to do. Coke or Pepsi? Big Mac or Whopper? Levi’s or Gap?” said Joel Makower, chair and executive editor of Greener World Media, producer of popular Web sites GreenBiz.com and ClimateBiz.com.
Source: www.climatecounts.org
LINK : Nike
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